Claspo — Custom Popups & Forms Builder Review 2025 – Features, Pros & Cons

Description

Craft eye-catching popups and forms for WordPress with hundreds of customizable templates, ensuring a seamless UX and website performance. Try the only really Lifetime Free plan on the market!

For who:

Email Marketers can expand their contact base without distracting website visitors from primary conversion.
Multitasking marketers and solopreneurs can create widgets for any purpose and target the desired audience.
Authors and publishers can boost newsletter subscriptions by engaging readers with lead magnets containing valuable content.

Top 6 Claspo Pop-Up Builder Capabilities

Claspo is an easy-to-use and flexible popup builder with rich functionality for any task. Everything is available from the start with our Lifetime Free Plan.

1️⃣ Huge Library of Pre-Designed Widget Templates

Choose from our library of 700+ ready-made templates, or craft a unique widget from scratch using Claspo’s intuitive drag-and-drop editor.

Widget types:

Pop-up: a window that appears above the main content of a webpage. It draws attention to announcements, offers, or forms.
Floating Box: a moving window that remains visible as the user scrolls through the page.
Floating Bar: a horizontal banner attached to the top or bottom of the screen that doesn’t distract the user from the page’s main content.
Built-in Widget: an element embedded within the content of a web page. It displays information in a non-intrusive way.
Launcher: an icon or button that launches a pop-up window when clicked, providing a non-intrusive way to engage the user.
Content-blocking Widget: this element requires the user to interact, such as filling out a form or accepting terms and conditions, before accessing the main content.

Versatile Widget Use-Cases

To help users navigate through our extensive collection of widget templates, we’ve categorized them into 36 use cases, such as:

The definitive pop-up builder
I don’t waste my time on learning how to use the service. Everything is built very intuitive. Easy to create, launch, and update. Quick response from the team and component enrichment compared to other companies.

— Eugene S., Head of Marketing

2️⃣ Customize Pop-ups with Claspo Drag-and-drop Editor

Simple Design Solutions

Visuals are king when it comes to grabbing attention and driving results.

Customize fonts, colors and button styles to suit your brand’s style.
Add captivating images and animations into your popups.
Take it a step further by adding a video to the pop-up

Mobile Friendliness

Widgets created in Claspo are responsive on mobile devices.

Easily switch between desktop and mobile display modes when you create a new widget or customize a pre-made template.
Shorten the text or remove unnecessary elements in the mobile version as needed.
Use the Columns component, and the system automatically adjusts your widget’s content for mobile.

Multilingual Freedom

With our multilingual feature your users will see the pop-up message in their preferred language.

Create a widget with text in the default language, for example, English, and then add another language, say Spanish.
The system will automatically translate your message with the help of AI, and you’ll only have to make a few edits.
Then, Claspo automatically detects the browser or selected website language and displays the appropriate widget version for each visitor.

3️⃣ Components that Drive Conversion Growth

We constantly improve the Claspo pop-up builder by adding more components to help you solve any task. Here are just a few of our cool features.

Slider ⏯️

Don’t irritate your visitors with multiple pop-ups for different offers.

Include as many images or videos as you want in one pop-up.
Promote multiple deals or products.
Showcase different ways to use a single item.
Demonstrate new functionality and more.

Relative Countdown Timer ⏱️

Benefit from the FOMO effect with our Relative countdown timer widgets.

Starts for each visitor individually, ensuring everyone gets a fair shot at your offer.
As soon as the time reaches zero for one visitor, the offer disappears for them but remains visible to others.

Promo codes ️

Convert more visitors into customers by engaging them with enticing widgets featuring built-in promo codes.
Configure the widgets to only pop up for new visitors to attract new shoppers without going broke on discounts for everyone.

Exit-Intent Survey

Go a step further than the usual ‘Hold on’ by asking users why they are leaving your site.
Get valuable insights into usability, product assortment, and other key areas.

Essential tool for growth
The exemplary feature of Claspo is its seamless integration with our other solutions. Its utility is particularly pronounced in facilitating review acquisition via their exit-intent pop-ups. This allowed us to quickly gather the necessary info for further improvement of our services.

— Anna K., Business Development Manager

4️⃣ Targeting Triggers for Personalized CX

You can configure the widget placement on your website and set display conditions without needing developers.

Identifying Newcomers

Showcase widgets exclusively to new visitors. Welcome newcomers with a special offer, encourage them to subscribe to your newsletter, or introduce them to your company or product with an engaging video.

Geotargeting

Ensure your message reaches the right audience in the right place. Tailor your widgets to specific audiences — from entire countries to regions and even cities.

UTM-targeting

Set widgets to display based on UTM tags.

Example: a rule will trigger a specific pop-up with a relevant offer if a person visits your website through an email, social media campaign or PPC ad banner with a specific UTM tag. This personalization enhances the user experience and increases the likelihood that the visitor will convert into a buyer.

5️⃣ Smart Rules for Non Intrusive Popup Display

Great deals and valuable content are key, but bombarding visitors with them can backfire. To avoid this, Claspo offers high-end approaches.

Silence Interval

Be sure that your visitors can focus on your content without feeling overwhelmed.

The default time gap between widget displays in Claspo is 3 minutes.
Easily adjust it based on typical user behavior on your site ensuring a smooth browsing experience.

Overlapping Protection

Managing multiple widgets can be complicated. Claspo’s automatic overlapping protection eliminates the worry of them clashing on your visitors’ screens, even if you duplicate display rules for several widgets by mistake.

6️⃣ Reliable WordPress Plugin with Wide Integration Options

The Claspo plugin will not conflict with your other plugins. Also we guarantee there will be no bugs after updating your WordPress version.

Seamlessly integrate our pop-up builder with a wide range of popular CRM, ESP, and CDP systems, including:

Create a Popup in Less than 5 Minutes

And your next popups will take even less time…

Step 1: Select the Perfect Template

Choose a ready-made template or create one from scratch. Using a template will save you time and give you confidence in the quality of your design. Using filters such as use-case, layout, industry, and theme, you can choose the template that best suits your purpose.

Step 2: Customize the Template for Your Brand

Choose a color scheme that matches your brand book or website style. Write text and change images by adding your own or selecting from our library.

Step 3: Set the Rules for Displaying the Widget

The optimal rules for displaying pop-ups are set in the system by default. However, you can customize them to meet your specific needs and objectives. For example, choose to show the widget only to newcomers or residents of a selected city, etc.

Step 4: Integrate Claspo with Marketing Automation Software

For example, you can add integration with your ESP with a couple of clicks. Copy a single line of code from our system and add it to the admin panel of your email marketing automation platform. You won’t need this step for all your future widgets.

Step 5: Publish it!

You can test drive the completed widget without publishing it on your website. If everything is fine, publish it and track conversions and revenue!

Drive Business Growth with Claspo

Ready to enhance your audience engagement and streamline your marketing efforts? Download the Claspo plugin for WordPress and see the difference our popup builder can make for your business. With our Free Lifetime plan, you can enjoy unlimited access to all features and templates.

Soon, you’ll want to upgrade to our affordable paid plans to unlock even more potential for your business growth. Explore our pricing plans and choose the one that best fits your needs.

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