Description
EDD Enhanced Ecommerce is a Free Plugin for Easy Digital Downloads stores which allows you to use Google Analytics – Enhanced Ecommerce.You can track the user behavior across your e-commerce store starting from download views to thank you page. Enhanced Ecommerce is only supported by Universal Analytics.
Note :
Please follow these installation instruction.
Features of Plugin
Quick & Easy installation from the wordpress interface
Supports the 4 Reports in Enhanced Ecommerce
Shopping Behaviour Report
Checkout Behaviour Report
Product Performance Report
Sales Performance Report
Supports Guest checkout functionality
Captures Download Impressions, Add to Cart & Download Clicks events on downloads’ category page
Captures Download Impressions, Add to Cart & Download Clicks events on download page
Set your local currency
Google Analytics Opt Out
IP Anonymization
Installation Instructions
Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings
Add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Billing Info; Step 3 : Proceed to payment
Activate our plug-in from the Settings page. You can access the setting page from sidebar EDD Enhanced Ecommerce
Find “Add Enhanced Ecommerce Tracking Code” in the settings page and check the box to add the tracking code
If you have a guest checkout on your EDD store, then Check the box “Add Code to Track the Login Step of Guest Users”. If you have a guest login but you do not check the box, then it might cause an uneven funnel reporting in Google Analytics.