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Best WordPress Analytics Plugins

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  • Easy Google Analytics Integration
  • Accurate Tracking
  • Integrated Dashboard
  • Real-time Statistics
  • eCommerce Integration
  • Page-Level Insights
  • Affiliate and Ad Tracking
  • Custom tracking options
  • Supports A/B testing
  • Well documented
  • Read more
  • Google Analytics Integration
  • Comprehensive Dashboard
  • Page-Level Statistics
  • Real-Time Stats PRO
  • Campaign Stats PRO
  • Front-end Stats PRO
  • Detailed reports PRO
  • Well documented
  • Read more
  • Multi-Platform Integration
  • Facebook, Google, TikTok, Pinterest, Snapchat Pixel
  • Dynamic Audience Building
  • Product Feed Automation
  • Comprehensive Tracking
  • API-based Product Feed Manager
  • AI-Powered Insights
  • Well documented
  • Read more
  • Privacy-Centric Analytics
  • No Google Analytics
  • Detailed Visitor Insights
  • Graphs and visual Statistics
  • Content Analysis
  • GDPR compliant
  • Search Engine & Referral Insights
  • Real-time statistics PRO
  • Advanced reporting PRO
  • Track pages with specific query PRO
  • Well documented
  • Read more
  • Connects Google Analytics
  • Support for Multiple Analytics Versions
  • Performance and Usability
  • Customization and Flexibility
  • Compatible with Gutenberg
  • Visitor Opt-Out Box PRO
  • Multiple Tracking codes PRO
  • Supports custom code PRO
  • Disable Tracking Feature PRO
  • Well documented
  • Read more
  • No-Code Event Tracking
  • Monitor interactions
  • In-Page Tracking
  • One-Click Link Tracking PRO
  • Placeholders PRO
  • Media Tracking PRO
  • Plugin Management PRO
  • Well documented
  • Read more
  • Google Analytics Integration
  • In-Dashboard Reports
  • Real-time Statistics
  • WooCommerce Tracking
  • Page-Level Analytics
  • Affiliate & Link Tracking
  • GDPR Compliance
  • Custom Dimensions
  • Form Performance Tracking
  • Video Engagement Tracking
  • Site Notes
  • User Journeys
  • Well documented
  • Read more

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Best WordPress Analytics Plugins Index

Exploring the Top WordPress Analytics Plugins

Understanding your website’s performance and visitor behavior is crucial for making informed decisions and optimizing your online presence. WordPress analytics plugins provide valuable insights into your website’s traffic, user engagement, and content performance. In this comprehensive guide, we’ll dive into the world of WordPress analytics plugins, helping you understand their importance and how to select the best ones for your website.

Why WordPress Analytics Plugins Are Essential

Before we explore the best WordPress analytics plugins, let’s understand why these plugins are crucial for your website:

  • Performance Evaluation: Analytics tools provide data on page views, bounce rates, and user engagement, helping you assess your website’s performance.
  • User Insights: Understand your audience’s demographics, interests, and behavior to tailor your content and marketing efforts effectively.
  • Content Optimization: Analyze which content performs best, allowing you to focus on creating high-impact articles and pages.
  • Conversion Tracking: Monitor conversions, goals, and sales to evaluate the effectiveness of your marketing campaigns.

What to Look for in the Best WordPress Analytics Plugins

When selecting a WordPress analytics plugin, consider the following key factors:

  1. Features: Look for plugins that offer essential analytics features such as traffic analysis, user behavior tracking, and goal tracking.
  2. Integration: Ensure the plugin can integrate with popular analytics services like Google Analytics, enabling more comprehensive data collection.
  3. User-Friendly: An intuitive interface simplifies data interpretation and report generation, making analytics accessible to users of all levels.
  4. Customization: The ability to customize tracking settings and reports according to your specific needs is essential.
  5. Performance: Ensure that the plugin does not slow down your website’s loading speed.

The Top WordPress Analytics Plugins

Now, let’s explore some of the best WordPress analytics plugins available, each with its unique set of features:


WordPress analytics plugins are invaluable tools for gaining insights into your website’s performance, user behavior, and content effectiveness. By selecting the right analytics plugins and following best practices, you can make data-driven decisions to enhance your online presence. Prioritize features, integration, user-friendliness, customization, and performance when choosing an analytics plugin, and your website will thrive with a deep understanding of your audience and performance metrics.

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Advanced description of the Best WordPress Analytics Plugins


ExactMetrics: A Comprehensive Overview


ExactMetrics, formerly known as Google Analytics Dashboard for WordPress (GADWP), is a renowned Google Analytics plugin for WordPress. With over a million active installations, it stands out as one of the top choices for integrating Google Analytics with WordPress, catering to both hobbyists and professional websites.

Key Features:

Accurate Tracking:

Enables users to set up advanced Google Analytics tracking features effortlessly, eliminating the need for a developer.
Integrated Dashboard:

View Google Analytics reports directly within the WordPress dashboard, providing actionable insights at a glance.
Real-time Statistics:

Monitor real-time activity on your website, understanding user behavior, sources of traffic, and how users discover your content.
eCommerce Integration:

Seamlessly integrates with popular eCommerce platforms like WooCommerce, Easy Digital Downloads, and others, providing detailed tracking for online sales and conversions.
Page-Level Insights:

Dive deep into analytics for individual posts, pages, and products, helping you identify the most engaging content on your site.
Affiliate and Ad Tracking:

Automatically tracks clicks on affiliate links and other external links, enhancing link attribution and understanding user interactions.
Compliance with Regulations:

Ensures that Google Analytics integration is compliant with GDPR, CCPA, and other privacy regulations, safeguarding user data and privacy.
Custom Dimensions:

Offers custom tracking options for various WordPress elements like authors, categories, tags, custom post types, and more, providing a more granular view of user interactions.
Performance Optimization:

Supports A/B testing through Google Optimize, along with features to adjust speed, sample rate, and other performance-related metrics.


ExactMetrics stands out as a robust and user-friendly solution for integrating Google Analytics with WordPress. Its comprehensive feature set, combined with its ease of use, makes it a top choice for website owners looking to gain deeper insights into their site’s performance and user behavior. Whether you’re running an eCommerce store, a blog, or a business website, ExactMetrics provides the tools you need to make data-driven decisions and optimize your online presence.

Price $99.50

ExactMetrics – Google Analytics Plugin


Analytify – Google Analytics Dashboard For WordPress: An Overview


Analytify is a comprehensive Google Analytics Dashboard plugin designed specifically for WordPress users. It aims to simplify the process of integrating and viewing Google Analytics data directly within the WordPress dashboard, making it accessible and actionable for all users.

Key Features:

Seamless Integration:

Easily integrate Google Analytics with your WordPress site without the need for a developer.
View analytics data both on the front-end and back-end of your WordPress site.
Comprehensive Dashboard:

Unlike many other plugins, Analytify presents a wide range of actionable data in a single dashboard view.
View essential statistics like Visitors, Page views, New vs. Returning Visitors, Top Pages, Geographic data, and more.
Page-Level Statistics:

Unique feature that allows users to view specific statistics for individual pages, including views, users, bounce rate, and average time spent on the page.
Access this data directly from the WordPress admin panel.
Premium Version:

While the free version offers a range of features, the premium version is designed to provide even more insights and ease of use.
Features include Real-Time Stats, Campaign Stats, ShortCodes, Front-end Stats, and more detailed reports.
Enhanced e-commerce tracking and campaign management are also available in the premium version.
Google Analytics Technology Partner:

Analytify is one of the few plugins that is recognized as a Google Analytics Technology Partner, ensuring that it meets high standards of quality and support.
Analytify 4.0:

The latest version, Analytify 4.0, promises an even more enhanced experience, allowing users to explore Google Analytics in a new and improved manner.


Analytify is a powerful tool for WordPress users who want to harness the power of Google Analytics without the complexities. With its user-friendly interface, actionable insights, and seamless integration, it’s a must-have for anyone looking to understand their website’s performance better. Whether you’re a beginner or an experienced user, Analytify offers a solution that makes data analytics in WordPress not just accessible but also enjoyable.

Price $59 1

Analytify – Google Analytics Dashboard For WordPress


Conversios Plugin for WooCommerce: A Detailed Overview


Conversios is a comprehensive plugin designed for WooCommerce users to seamlessly integrate and automate conversions for various platforms like Google Analytics 4, Google Ads, Facebook Pixel, and more via Google Tag Manager. It offers a suite of features that not only help in tracking but also in optimizing your WooCommerce store for better performance and conversions.

Key Features:

Multi-Platform Integration:

Automate conversions for platforms like Google Analytics 4, Google Ads, Facebook Pixel & Conversions API, Snapchat, Pinterest, Tiktok, and more.
Integrate Facebook Pixel & Facebook Conversions API for optimized Facebook Ads.
Dynamic Audience Building:

Build dynamic audiences and track sales performance across various platforms to run successful shopping campaigns.
Product Feed Automation:

Connect seamlessly with Google Merchant Center and Tiktok catalog.
Use AI-powered Super Feed feature for easy product feed syncing.
Comprehensive Tracking:

Track a wide range of ecommerce events across platforms without the need for multiple plugins.
Server-side tracking for enhanced data accuracy and privacy.
API-based Product Feed Manager:

Real-time product data sync to Google Merchant Center and Tiktok Catalog using powerful APIs.
Advanced filters, category mapping, and attribute mapping for optimized product feeds.
AI-Powered Insights & Reporting:

Intuitive Google Analytics 4 & Google Ads reporting dashboard within WordPress.
AI-driven insights for better decision-making and strategy optimization.
Campaign Management:

Create, manage, and optimize campaigns directly from the plugin interface for enhanced Return on Ad Spend (ROAS).


Conversios is a one-stop solution for WooCommerce store owners looking to enhance their marketing efforts, track performance, and optimize for better conversions. Its wide range of features, from multi-platform integration to AI-powered insights, makes it a must-have for any ecommerce store looking to scale and succeed in the digital marketplace. Whether you’re a seasoned marketer or a newbie store owner, Conversios offers tools and insights to help you make data-driven decisions and grow your business.

Price $99 1

Conversios Tracking


WP Statistics Plugin: A Comprehensive Overview


WP Statistics is a robust WordPress plugin designed for users who want to gain insights into their website’s performance without compromising user privacy. It offers a plethora of features that allow users to understand their website traffic, all while ensuring data remains on their server, making it GDPR compliant.

Key Features:

Privacy-Centric Analytics:

Track website statistics without sending user data to external platforms.
Fully GDPR compliant, ensuring user data privacy.
Detailed Visitor Insights:

Record visitor data, including IP, referring site, browser, search engine, OS, country, and city.
Recognize visitor’s country and city origins.
Comprehensive Data Representation:

Beautiful graphs and visual statistics that offer a clear understanding of website performance.
Time-based filtering for hits to understand peak visit times.
Content Analysis:

Detailed statistics on content performance based on categories, tags, and authors.
Understand the top 10 most visited pages, referring sites, common browsers, and countries with the most visitors.
Search Engine & Referral Insights:

Track the number of visitors coming from various search engines.
Monitor referrals and understand which sites are driving traffic to your website.
Widget & Export Support:

Widgets to display statistics on your website.
Export data in various formats like TSV, XML, and CSV.
Receive statistical reports directly in your email.
Premium Features:

Real-time statistics to monitor website activity as it happens.
Advanced reporting for deeper insights.
Track pages with specific query strings and UTM parameters.


WP Statistics is an all-in-one solution for users who want to understand their website’s performance without relying on external platforms that might compromise user data. Its comprehensive set of features, combined with its commitment to privacy, makes it an ideal choice for businesses and individuals alike. Whether you’re a blogger, business owner, or digital marketer, WP Statistics provides valuable insights to help optimize your website and understand your audience better.

Price 1



GA Google Analytics Plugin: A Detailed Overview


GA Google Analytics is a streamlined WordPress plugin designed to seamlessly integrate Google Analytics with your WordPress site. It’s known for its lightweight design and GDPR compliance. While the free version offers basic features, the Pro version provides a more comprehensive set of tools.

Key Features:

Easy Integration:

Connects Google Analytics to WordPress effortlessly.
Simply paste your tracking ID, and the plugin will embed the Google Analytics data tracking code across your site.
Support for Multiple Analytics Versions:

Universal Analytics / analytics.js
Global Site Tag / gtag.js
Google Analytics 4
Legacy / ga.js
Performance and Usability:

Offers blazing-fast performance.
Designed to be user-friendly and straightforward.
Regularly updated to stay in line with the latest tracking codes.
Option to include tracking code in either the header or footer of your site.
Customization and Flexibility:

Allows for the addition of custom markup.
Option to disable tracking for admin-level users.
Supports tracking in the WordPress Admin Area.
Compatible with Gutenberg Block Editor.
Pro Version Enhancements:

Visitor Opt-Out Box for frontend user interface.
Ability to configure multiple tracking codes.
Live preview feature for all tracking codes.
Supports custom code placement in header or footer.
Disable tracking for specific Post IDs, User Roles, or Post Types.
Option to display Opt-Out Box automatically or through a shortcode.
Comprehensive inline help/documentation.
Priority support for the plugin.


GA Google Analytics is an efficient and straightforward solution for those looking to integrate Google Analytics with their WordPress site. Its lightweight design ensures optimal site performance, while its range of features, especially in the Pro version, offers flexibility and customization to cater to various needs. Whether you’re a novice or an expert, this plugin simplifies the process of embedding Google Analytics, ensuring you have access to valuable insights about your website’s traffic and performance.

Price $15 1

GA Google Analytics – Connect Google Analytics to WordPress


WP Google Analytics Events Plugin: A Comprehensive Overview


WP Google Analytics Events is a specialized plugin designed for those who wish to track specific events on their website using Google Analytics without the need for coding. It offers a straightforward approach to understanding visitor interactions on your site.

Key Features:

No-Code Event Tracking:

Easily track events without writing any JavaScript code.
Monitor interactions or views of specific elements on your website.
Event Examples:

Track when a visitor scrolls to view your pricing table.
Monitor interactions with videos, banners, Call to Action buttons, email links, and more.
Enhanced In-Page Tracking:

Provides more detailed insights compared to default in-page tracking options in Google Analytics.
Essential for understanding nuanced visitor behavior and aligning with KPIs.

Designed with the WordPress ethos in mind, eliminating the need for elaborate coding for event tracking.

The plugin is not compatible with Google Analytics GA4.
For GA4 users, the “Goal Tracker for Google Analytics GA4” plugin is recommended.

Pro Version – WP Google Analytics Events Pro:

For those seeking advanced tracking capabilities, the Pro version of the plugin offers:

One-Click Link Tracking: Simplify the process of tracking links with a single click.
Placeholders: Enrich your event data with placeholders for more detailed insights.
Media Tracking: Track interactions with self-hosted audio and video content.
Support for Video Platforms: Integrated support for YouTube and Vimeo.
Plugin Management: Set permissions for team members to manage the plugin.
Dedicated Support: Access to the Pro support team for any assistance or queries.


WP Google Analytics Events stands out as a valuable tool for those wanting to delve deeper into visitor interactions without the complexities of coding. Whether you’re a beginner or an advanced user, this plugin simplifies the process of event tracking, ensuring you gain meaningful insights into your website’s performance. For enhanced features, the Pro version is worth considering.

Price $79 1

WP Google Analytics Events


Monster Insights Overview
Monster Insights is a versatile analytics reporting plugin designed for WordPress. While it’s not exclusively tailored for WooCommerce, its comprehensive features and dedicated eCommerce extension make it a valuable tool for online store owners. The plugin seamlessly integrates with Google Analytics, offering a user-friendly interface and actionable insights right within the WordPress dashboard.

Key Features
Google Analytics Integration: Effortlessly set up Google Analytics tracking across various devices and campaigns without the need for coding.
In-Dashboard Reports: View detailed analytics reports directly in your WordPress dashboard, providing actionable insights to optimize your website’s performance.
Real-time Statistics: Monitor real-time data within WordPress, tracking online visitors, their activities, and more.
eCommerce Tracking: With a single click, enable Google Analytics eCommerce tracking for various platforms including WooCommerce, Easy Digital Downloads, and more.
Page-Level Analytics: Gain insights into the performance of individual posts and pages, helping you identify the most engaging content on your site.
Affiliate & Link Tracking: Monitor the performance of your affiliate links and other outbound links for a comprehensive understanding of user interactions.
GDPR Compliance: Ensure your Google Analytics integration is in line with GDPR and other privacy regulations.
Custom Dimensions: Easily track specific elements like authors, categories, tags, and more with a single click.
Form Performance Tracking: Analyze the effectiveness of your WordPress forms, optimizing for better user engagement and conversions.
Video Engagement Tracking: Monitor user interactions with YouTube, Vimeo, and other embedded videos to identify popular content.
Site Notes: Add notes to your dashboard to identify trends, patterns, and significant events.
User Journeys: Track the path users take on your site, understanding which pages they visit and the duration of their stay, especially before making a purchase.

Benefits of Using Monster Insights
Comprehensive Insights: While some tools may offer in-depth WooCommerce-specific data, Monster Insights provides a holistic view of your site’s performance.
User-Friendly Interface: Designed for ease of use, Monster Insights offers a straightforward setup and intuitive dashboard, making analytics accessible even for beginners.
Versatility: Beyond just eCommerce, Monster Insights is suitable for a wide range of WordPress sites, offering valuable insights regardless of the site’s primary function.
Enhanced Decision Making: With detailed reports and actionable insights, website owners can make informed decisions to optimize their site for better user engagement and conversions.

Monster Insights stands out as a robust and user-friendly analytics plugin for WordPress. Its comprehensive features, combined with its ease of use, make it a valuable tool for website owners, whether they run an eCommerce store or a simple blog. By offering insights into user behavior, content performance, and more, Monster Insights empowers website owners to optimize their sites for success.

Price $99.50

Monster Insights

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Update History 2024

  • UTC +1 / Central European Time (CET)

Updated on April, 2024

02.04.2023 – 02:16 A.M

Updated on March, 2024

06.03.2023 – 01:13 A.M

Updated on February, 2024

02.02.2023 – 0:37 A.M

Updated on January, 2024

01.01.2023 – 0:28 A.M